Schrammek Kosmetik is a doctor-developed skincare brand specializing in solutions for unique skin needs.
Brand relaunch, design strategy, naming categories, product line architecture, package design
They walked away with a brand that deeply connected with their audience, increase sales by 72% in their first year
With an expanding product range, the brand needed a clear and consistent system to help customers navigate more than 230 products across 60+ countries.
We refreshed the logo and developed a streamlined packaging system with five colour-coded lines tailored to different skin types. Each element was designed for clarity and recognition,
from single products to full product families. The clean white packaging with precise accents highlights the brand’s clinical roots while creating a modern, trustworthy look across all 230+ items.
72% increase in sales in the first year
47% new customers after relaunch
230+ products designed with consistent branding
